You would think that Lauren Conrad – being one of the celebrities to pioneer the cat eye trend – would’ve launched a makeup line ages ago, but it turns out, it was years in the making! Lauren’s brand-new makeup line, Lauren Conrad Beauty, has officially launched, and we’ve got all the details for you below.
What inspired Lauren to do makeup?
According to her official blog, Lauren herself said that she was inspired by “[the] desire for eco-friendly beauty products with clean ingredients that make you look great and feel confident.”
Every single one of her products are vegan, cruelty-free, PETA-approved, certified Clean, and formulated without any parabens, synthetics, or other ingredients that can be harsh on the skin. Best part? You can recycle the packaging, and her lipstick is a single-component tube that you don’t have to take apart.
Simply put, Lauren wants you to “feel good about what you’re putting on your skin. It’s time to fall in love with your beauty routine again.”
What products can you purchase?
Lauren’s makeup line has: a liquid highlighter, a liquid eyeliner pen, a lip and cheek tint, as well as a few shades of lipstick and lip gloss. She designed these 5 products to be seamless, everyday essentials that work on anybody, for anybody.
On her brand’s Instagram highlights, Lauren’s described each of the products, their function, and the results they deliver. The liquid highlighter creates a youthful glow and gives you a luminous, lightweight finish. The liquid eyeliner comes in an easy-to-use pen that stays on thanks to the smearproof formula.
The lip/cheek tint gives either area of your face a kiss of blendable color. The lipstick gives you comfortable, semi-matte color in classic shades like nude, red, and pink. Lastly, the lip gloss offers smooth, sheer to medium coverage in a few pretty colors.
Check out all the products below (click the photos to shop!):
Image Credit: IG @LaurenConradBeauty.
Image Credit: IG @LaurenConradBeauty.
Be sure you’re following Lauren Conrad on Instagram, as well as her makeup brand for more updates on all things beauty. Happy shopping!
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Kari Highman is a Beauty and Fashion Blogger at Feeling the Vibe Magazine. Otterbein Alum (2017) – English & Psychology. Always learning & creating. Avid fan of mid 2000’s TV & pop music. Comments or tips, email kari@feelingthevibe.com